General & Human Resources Director of SMBR as Interviewee on National Leadership Training

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PALEMBANG – The General & Human Resources Director of Semen Baturaja has become an interviewee during the National Leadership Training Level II Batch XIX 2020 that was held by the Human Resources Development Board of South Sumatra Province Region on Tuesday, 1 September, at Putri Kembang Dadar auditorium.

The training, under the theme of “Entrepreneurship Leadership Strategic Issue (Role Model)”, was being attended by 60 participants who consisted of Echelon II Officials and other Officials who have been readied to occupy the Echelon II rank within the Regency/City Government Area in South Sumatra, locals or not.

The training was organized in order to fulfill the Managerial Competence Standard that is mandatory for the First Leader Officials in Government.

Mr. Amrullah shared his knowledge and told many stories about leadership pattern and the dynamics that he had faced throughout his experience while working in Semen Baturaja and involved in several organizations.

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SMBR’s General & Human Resources Director as Panelist on National Housing Day Celebration 2020 Talkshow

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PALEMBANG – The General & Human Resources Director of Semen Baturaja, Amrullah has become one of the panelists during the Housing Talkshow that celebrates the National Housing Day 2020 that was held on Friday, 28 August, at Arya Duta Palembang hotel.

The talkshow, which has adopted the theme “Realizing First House for Low-income Households & National Housing Reformation”, has discussed about government’s attempt to provide subsidized house with affordable price, sufficient quality, and worth inhabiting for low-income households with the help of the Ministry of Public Works and Public Housing of Republic of Indonesia.

The talkshow invited the Head of Housing and Settlement Area Official of South Sumatra, Basyarudin Akhmad and the Director of Housing Funding Coordinator of Ministry of Public Works and Public Housing of Republic of Indonesia, Adang Sutara as keynote speaker together with several other panelists, of which are the Head of BP2BTJ Housing Program Facilitator Team, Rianthony Nata Kusuma, Director of the company of Nusantara Bangun Rumah, Hartama B.I Barus, as well as the representatives from Mandiri Bank and BTN Bank.

The talkshow had also announced the winners of the House Designing Contest and Photography Contest that were held by the Housing and Settlement Area Official of South Sumatra.

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Announcement of the Auction 25th August 2020

The committee procurement of Goods & Services PT Semen Baturaja (Persero) Tbk will held the auctions, for the company that are interested can be follow the auction with an explanation as follows:

To join this auction, please click on this eproc link.

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Semen Baturaja’s Focus on Product Development to Pursue Target in Semester II/2020

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The Strategy was Informed to Public Expose Live 2020 that was Held by IDX in Collaboration with OJK, KPEI, & KSEI

The Management Team Keeps on Pushing for the Sales of Mortar and Developing White Clay-producing Facility

JAKARTA – Semen Baturaja has become the first Open Company in Public Expose Live 2020 that was held by Indonesia Stock Exchange on Monday, 24 August, through interactive internet-based Zoom Meeting application.

Presentations regarding the company’s achievement during the entirety of Semester I/2020 and future planning in Semester II/2020 were being directly delivered by the Main Director, Jobi Triananda Hasjim, accompanied by Financial Director, M. Jamil and Vice President Corporate Secretary, Basthony Santri.

With the drop in demand for national cement products during the entire Semester I/2020, the company of Semen Baturaja (SMBR) as one of the State-owned Business Enterprises within cement industry has already prepared several strategic measures to reach target in Semester II/2020.

A glance at SMBR’s achievement in Semester I/2020 has shown a less than desirable result. The Main Director Jobi Triananda Hasjim has stated that the company will focus to improve the sales performance in order to reach target in Semester II/2020.

One of the strategic measures prepared by SMBR is to improve the sales of its newest product variations, such as Mortar and White Clay.

“This Semester II/2020, our Mortar, under the brand Baturaja Mortar, will be released and sold in mass production after several previous months of market trial in Bandar Lampung region” Jobi said.

Baturaja Mortar features 5 (five) variants, which are: Acian Mortar, Pairs of Lightweight Concretes, Ceramic Adhesive, Pairs of Concrete and Plastering, and White Acian. SMBR has prepared two production units with the capacity of 1,5 and 6 tons per days which are located in Panjang Plant in Lampung to supply Mortar.

Other than that, in order to support the sales of White Clay product which contributes largely to SMBR’s performance, the company has also been developing White Clay production facility to help achieve the 50.000 ton target in accordance with the sales contract that SMBR has signed with the company of Pusri, a subsidiary of Indonesia’s Fertilizer Manufactory.

Through Semester I/2020, the realization of White Clay sales have reached 15.282 ton or 7% higher from the initial target within said period.

“Our company is confident that the sales target of White Clay in 2020 will be reached over time as its production facility become more accessible” Jobi added.

Through its subsidiary company, Baturaja Multi Usaha (BMU), Semen Baturaja has also expanded into the business of Lightweight Concrete while also preparing other derivative products, such as Fiber Cement Board (FCB) and Porous Concrete that are still undergoing testing phase.

Other than developing its product variants, SMBR is also focused on improving the sales of cement particularly on its home base in South Sumatra. SMBR has also readies some anticipative measures to reach target in Semester II/2020 such as market expansion outside of South Sumatra. The prime shipping of cement products to Pontianak, West Kalimantan amounting of 2.250 ton as per July 2020 has become the entry point of the company to enter the market inside Kalimantan. Further, SMBR has actually also been preparing to expand its market into the province of Riau in the near future.

The management team of SMBR has also been taking measures of raw materials and energy efficiency, strengthening cash flow through doing investment credit repackaging, and postponing several capital expenditure budgets to improve the company’s performance in 2020.

Throughout Semester I/2020, SMBR has recorded its cement sales volume to be 746.612 ton, or reaching 84% in comparison with last year’s same period. The achievement of this sales volume is considered to be well enough if taking into account the impact of Covid-19 pandemic that has caused the significant decline of cement demand within the entire region under the company’s sales territory.

The management team has also become more confident that SMBR’s performance in Semester II/2020 can be improved in conjunction with the release of National Economic Recovery program by the government which is hoped to be able to help push the growth of property sector, who is a main attractor of cement industry.

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Held AGMS, Semen Baturaja Distributes Dividend of 20.48 Percent of Net Profit in 2019

JAKARTA – PT Semen Baturaja (Persero) Tbk (SMBR) one of the state-owned companies in South Sumatra engaged in the cement industry has just held the Annual General Meeting of Shareholders (AGMS) for Fiscal Year 2019 at Sari Pacific Hotel Jakarta, August 5, 2020 led directly by the Company’s Independent Commissioner, Darusman Mawardi.

At the AGMS, SMBR net profit was agreed in fiscal year 2019 amounting to Rp.30,072 billion, set dividend payout ratio of 20.48 percent with a total cash dividend value of Rp.6,158 billion. The remaining Rp.23,913 billion is set as other reserves.

The AGMS also approved changes in the composition of the company’s management. The change in the composition of the company’s management is based on the need to face challenges against SOEs in the future. The Company would like to express its gratitude and appreciation for the contribution of the company’s management who were replaced in maintaining SMBR’S financial and operational performance.

Changes in the Composition of the Company’s Management are as follows:

  1. Dede Parasade who previously served as Marketing Director was replaced by Mukhamad Saifudin.
  2. Harjanto who previously served as President Commissioner was replaced by Franky Sibarani.
  3. Dewi Yustisiana who previously served as an independent Commissioner was replaced by Endang Tirtana
  4. Dismissal of Kiki Rizki Yoctavian as Commissioner due to the end of her term/term of office.

Therefore, the composition of the new Management of the Company based on the resolution of the AGMS for Fiscal Year 2019:

President Commissioner                                 : Franky Sibarani

Commissioner                                                 : Oke Nurwan

Independent Commissioner                            : Darusman Mawardi

Independent Commissioner                            : Endang Tirtana

President Director                                           : Jobi Triananda Hasjim

Director of Production & Development         : Daconi

Finance Director                                            : M. Jamil

General Director & SDM                               : Amrullah

Marketing Director                                         : Mukhamad Saifudin

In addition to approving the amount of dividend distribution and changes in the composition of the company’s management, the AGMS also approved a report on the state and course of the company during the fiscal year 2019. In a report submitted by SMBR President Director Jobi Triananda Hasjim, the company reported relatively stable sales performance amid a decline in national cement demand throughout 2019. The Company managed to record sales volume of 2,119,772 tons almost the same as in 2018 amidst the condition of the cement industry which is still oversupply and slowing cement demand growth in South Sumatra (Sumbagsel)

“SMBR sales performance is still better than the total consumption (demand) of cement in Sumbagsel based on data from the Indonesian Cement Association (ICA) down to 9.3% throughout 2019 which became the main market of SMBR”  Jobi.added.

Supported by an effective marketing strategy, SMBR throughout 2019 was also able to increase the market share in Sumbagsel region by 2% to 35% from the previous year. With the largest market share contribution in South Sumatra reached 63% and Lampung 21%, followed by Jambi 15%, Bengkulu 10% and Bangka Belitung 4%.

SMBR also managed to record revenue throughout 2019 of Rp. 2.0 Trillion or grew 1% compared to revenue in 2018 of Rp. 1,996 Triliyun.

With various efficiency programs implemented, SMBR during 2019 managed to reduce COGS by 12% so that SMBR’S gross profit also increased 24% to Rp.875 billion from Rp.707 billion in 2019. SMBR also managed to maintain operating profit of Rp. 234 billion in 2019.

However, SMBR’s net profit in 2019 decreased to Rp. 30 billion due to increased financial expenses due to interest expense on baturaja II factory investment credit of Rp.100 billion and MTN loan interest of Rp.25 billion. SMBR’S current ratio and Debt to Equity Ratio (DER) are still at safe levels of 229% and 60%.

The AGMS also approved several other proposals on the agenda of the meeting including: Report on the Implementation of Supervisory Duties of the Board of Commissioners during Fiscal Year 2019 and Ratification of Financial Statements for Fiscal Year 2019. As well as granting full repayment and release of responsibility (volledig acquit et de charge) to the Board of Directors and Board of Commissioners of the Company for management and supervision actions that have been carried out during fiscal year 2019;

Ratification of the financial statements of partnership and community development programs in fiscal year 2019, including the provision of repayment and release of responsibility (acquit et de charge) to the Board of Directors and Board of Commissioners of the Company for the management and supervision of the Partnership and Community Development Program that has been implemented during Fiscal Year 2019;

Determination of tantiem for the company’s board of directors and board of commissioners for fiscal year 2019 and earnings of directors and board of commissioners for fiscal year 2020;

Appointment of a public accounting firm to audit the Company’s Financial Statements and Financial Statements of the Partnership and Community Development Program for fiscal year 2020.

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Announcement of the Auction 6th August 2020

The committee procurement of Goods & Services PT Semen Baturaja (Persero) Tbk will held the auctions, for the company that are interested can be follow the auction with an explanation as follows:

To join this auction, please click on this eproc link.

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Semen Baturaja to Push for Small and Medium-sized Enterprises’ Productivity amidst Covid-19 Pandemic

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PALEMBANG – The Company of Semen Baturaja (SMBR), through the State-owned Business Enterprises’ Creative Workshop of Baturaja, is pushing for proprietors of small and medium businesses during the ongoing Covid-19 pandemic in order to help revive their productivity.

Small and Medium-sized enterprises has an important role within Indonesia’s economic cycle. During the middle of pandemic, a lot of business owners’ struggled as their revenue got affected negatively.

“We (Semen Baturaja) are doing our best to stimulate the Small and Medium-sized Enterprises and also rekindling their spirit to help improve the economy”, as stated by the Vice President Corporate Secretary of SMBR, Basthony Santri.

Since 1991, SMBR has had committed to distribute partnership fund that could be used to fund many business proprietors. Until recently, there are already more than 2000 listed small and medium enterprises which have become the company’s development partners.

Semen Baturaja not only merely helps funding business; the company also routinely organized various management, creativity, and promotional training programs while actively socializing about how small and medium businesses should be capable of self-adjusting and become more responsive in looking up business opportunities during the Covid-19 pandemic.

“Through the Baturaja Creative Workshop, we are helping business owners to learn on how to make face masks; a commodity that is urgently demanded by society as of right now”, he added.

SMBR has also involved its development partners to produce non-medical cloth face masks which are donated to several Covid-19 Task Forces in their respective region, such as: Palembang city, Baturaja city, and the province of South Sumatra.

Other than that, other form of support that the company has provided to small and medium business owners is the organizing of various training programs through video conference in accordance to the Covid-19 standard health protocol. The training subject that was being taught is also appropriately fitting with the current situation, such as “Branding Amidst the Pandemic”, “Content Marketing Strategy”, “Copy Writing”, and “Financial Digital Reporting”.

SMBR through its Creative Workshop has also collaborated with the Indonesia’s Gapura Digital Google Team in holding a Focus Group Discussion (FGD) class for small and medium business owners that are listed as the company’s development partners. The class was held to help small and medium business owners in reporting any possible hindrances they encountered during the middle of Covid-19 pandemic while also providing ideas and advices to resolve problems faced by their fellow business companions with the help of a facilitator.

During this year (2020), SMBR also worked with the OKU GO Indonesia as one of its development partners in marketing its business products. OKU GO Indonesia is an application created by the young generations of South Sumatra that provides local bike transportation and food and beverage delivery service online. Due to Covid-19 pandemic that demands people to maintain Physical Distancing, the products of small and medium businesses that are also the development partners of Baturaja’s Creative House have been made easier to market and extend its sales territory.

Many efforts have been comprehensively done by SMBR in terms of funding, production, and product marketing to help push small and medium businesses’ productivity in order to guarantee the program’s success. “Our hope within this program is to resurrect the small and medium businesses and the economy of Indonesia” he noted lastly.

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Announcement of the Auction 13th July 2020

The committee procurement of Goods & Services PT Semen Baturaja (Persero) Tbk will held the auctions, for the company that are interested can be follow the auction with an explanation as follows:

To join this auction, please click on this eproc link.

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SMBR Held Covid-19 Rapid Test for Employees in Preparation of the New Normal Phase

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PALEMBANG – In preparation of the upcoming New Normal phase, Semen Baturaja held Covid-19 rapid test for all of its employees. The rapid test for Palembang site, the Representative Office of Jakarta, and Jambi was conducted on 9-10 June 2020 then. The test was continued on Site Baturaja on 16-17 June 2020 and Site Lampung on 19 June 2020. Semen Baturaja has collaborated with Pertamina Medika Hospital or State-Owned Business Enterprises Hospitals in each region to carry out the rapid test. The rapid test was performed in order to anticipate the potential risk and infection of Covid-19 within SMBR environment area, especially considering that in the near future the Central Government, through the Ministry of State-Owned Business Enterprises, has requested for each state-owned company to prepare themselves for the New Normal phase so that their company’s operational processes will be able to work like usual. Semen Baturaja, too, has further tighten its health protocol on its company’s activity in order to protect its employees, customers, distributors, business partners, and stakeholders in entering the novel New Normal phase.

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Semen Baturaja Begins Selling its Cement Products in Pontianak

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PALEMBANG – The Company of Semen Baturaja (SMBR) has recently started prime shipping its cement products to Pontianak. The product was transported from Boom Baru port on Palembang, to Pontianak on Wednesday, 10 June 2020. The Director of SMBR Marketing, Dede Pasarade, explained that the delivering of the product to Pontianak is a continuity from the market trial that has been done since 2019 then. A total of 750 tons of cement was transported in the prime shipping. Dede also explained that during this month of July, there will be two shipping with a capacity total of 2750 ton. “Should the prime shipping went well, SMBR is ready for a long-term contract with local distributor,” he said.

The primes shipping was done by collaborating with the Tanjung Priok harbor officials, which is a subsidiary company of Pelindo II, whose role is a loading and unloading services company that is appointed by SMBR for its handling service. Dede mentioned that SMBR’s expansion into the cement market in Pontianak was one of the company’s strategic steps to improve the utilization of their existing plants. Furthermore, he added, the company perceived that the cement market in Kalimantan (Pontianak in particular) to be still very prospective for development, regardless of the national cement industry oversupply. “We are confident that our company will be able to attain 5% of the market’s segment in Pontianak for the entirety of 2020”, he said.

Dede further explained that other than the focus on cement sales in South Sumatra market, SMBR will also continue to try expanding its market in the future despite the oversupply condition of the national cement industry and the negative inclination of its growth due to the impact of Covid-19 pandemic. “With the addition of SMBR cement product in Pontianak, we wanted to prove that SMBR is capable of expanding its territory outside of Sumatra,” he said again. Other than Pontianak, SMBR has also prepared several new potential market places outside of Sumatra that are ready to be worked on to reach the company’s target in 2020. “Even right now, we are already looking into possibility in cement exporting and clinker bricks,” he lastly added.

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